The trouble is they taste too good, a sentiment echoed by no-one more in this film than its singing, fighting star, Willy. Known for his Instagram page What Willy Cook, his musical collaboration with Kellogg’s Crunchy Nut is a spoonful of silliness, and it was a delight to work on the animation portion while our sister company Absolute handled the post.


Agency - Leo Burnett
Creative Director - Marcus Aitman
Creative - Joe Miller
Producer - Dominique Strouthos
Directors - Will Hughes, Alex Gray

Production Company - Bite Collective
Executive Producers - Dom Seymour, Alex Katz
Production Manager - Kelly Hewitt
DOP - Jonathan Jones

Animation Studio - Blind Pig
Creative Director/Lead Animator - Christine Peters
Animation - Christine Peters, William Smith

Edit, Online & Grade - Absolute Post
Editor - Tom Higgins
Online - Joe Wolfenden-Williams
Grade - Juliette Wileman
Executive Producer - Sally Heath
Producer - Madeleine Godsill
Production Assistant - Megan Shaw