ITV - Love Island Shop


Bathing suits at the ready, because the nation's favourite dating show is back and we're about to take a dip.

We were thrilled to work on this promo for the Love Island Shop with ITV Creative, building iconic villa locations into deliciously saturated worlds in which to showcase the key product line accompanying the show.

This project had to walk a fine line between realistic and fantastical. We accomplished this in Cinema 4D, fusing together together models of shop items with gorgeous, tactile set dressing. Through clever camera movement, we journey through a sequence that is exuberant, sassy and a touch surreal; very much our type on paper!




CREDITS

Client - Love Island

Agency - ITV Creative

Creative Director - Alex Mathieson

Producer - Thomas Harris 

Animation & Post - Blind Pig

Creative Director - Ric Comline

Animation - Ric Comline, Kingsley Harris, Sean Cooper

Executive Producer - Thierry Levy

Production Assistant - Susie Joseph