BLIND PIG ANIMATION

In collaboration with artist Mr. Doodle, agency FCB London, and the dynamic venue The Outernet, we brought to life a vibrant, larger-than-life experience for Kleenex that completely transformed the space. Using all five of The Outernet’s massive screens, this high-impact installation invited visitors into a whimsical world of doodles and dancing tissue boxes.

Our animation team designed and produced an epic cascade of giant Kleenex boxes that tumbled, floated, and bounced across the venue’s 360° digital environment. The visual concept drew directly from Mr. Doodle’s signature hand-drawn universe—every frame brimming with motion, colour, and playful chaos.

The installation created a moment of joyful escape in the heart of London, celebrating comfort, creativity, and the unexpected. Whether viewed from the ground or above, the seamless visual integration across all screens turned heads and invited audiences to pause, look up, and smile.

CREDITS

Client - Kleenex

Agency - FCB London

Artist - Mr Doodle

Animation - Blind Pig

Creative Director - Sean Cooper

Animation - Sean Cooper, Lawrence Scanlon

Executive Producer - Kayleigh Dugdale

Producer - Yasmin Tilly