BLIND PIG ANIMATION

We teamed up with Ocean Outdoors and Kayali to create a playful, retro inspired deep screen DOOH spot for Piccadilly lights to play out above their pop-up experience in the Piccadilly lights event space.

Using Cinema 4D our team modelled, textured and animated the bottles for Plush Pear and Sweet Peach entirely from scratch, along with the VHS television screen frame complete with stretchy membrane, creating a vibrant moment designed specifically for the iconic Piccadilly screen. 

Leaning into playful 90s references, chunky retro tech and glossy product visuals, the final piece brought a fun nostalgic twist to the streets of London.

CREDITS

Client - Kayali

Agency - DOOH

Media Agency - Ocean Outdoor

Animation - Blind Pig

Creative Director - Sean Cooper

Animation - Kingsley Harris, Sean Cooper

Compositing - Lawrence Scanlon

Executive Producer - Thierry Levy

Senior Producer - Roberta Fox

Production Assistant - Ben Riley