Disney - Marvel x Bel
We were thrilled when our partners at Disney approached us with a project with our favourite Marvel characters for a unique collaboration between cheese giant Bel and the Marvel universe.
The challenge upfront was evident - bringing to life a set of recognisable and loved Marvel characters whilst staying true to their established movements and personality - from a couple of still images! By cutting up each image into key parts and rigging them on each limb, we created the key motion for each with cartoon-style action lines and camera shakes.
We're excited to see them live on the Bel product sites and having made our very own contribution to the ever-expanding Marvel Cinematic Universe.
Client - Le Groupe Bel
Brand - Marvel Cinematic Universe
Agency - The Walt Disney Company
Creative Lead - Clara Limpus
Senior Line Producer - Miriam Honeyball
Head of Production & Operations - Kiri Hammond
Animation - Blind Pig
EP & Producer - Thierry Levy
Animation - Jonny Bursnell
Creative Director - Ric Comline